A love Letter crafted with luxury and love!
There are stories we live, and then there are stories we craft — not with words alone, but with silver threads, golden sighs, and silent symbols. The Noor Collection is mine.
This is not just jewelry. It is the golden silhouette of a love that bloomed gently, across time and typed words, through longing eyes and sacred silence.
A tribute. A vow. A soul turned into shape.
Each piece in this limited collection — only 143 ever to exist — is more than jewelry. It is a secret whispered in metal. A poem sealed in stone.
Designed from the Soul
The designs draw from the Mughal jali patterns, centuries-old motifs of devotion and detail. They lace every jewel with the spirit of heritage — ornate, patient, timeless.
I chose not diamonds, but zircons — teardrop and perfect round — because brilliance doesn’t need to come from rarity. It comes from meaning. From choice.
From love.
Rooted in Her Culture
Noor is a Pakhtoon woman, proud and rooted. In every curve of gold lies a trace of her culture — elegant and strong.
I didn’t just design with her in mind. I designed from her — her spirit, her silence, her stories.
Modesty in the Frame
For three years, she never let me see her face. Not once.
She gave me her words, her kindness, her presence — but not her image. It was her modesty that struck me deepest. The kind that doesn’t hide, but elevates.
So for this collection, every model wears a black abaya, their faces hidden — not in shame, but in reverence. They are echoes of her.
Modesty became the muse.
The Color of Her Impact
All of my other collections lived in shadows — deep tones, minimal light.
But this one? The Noor Collection glows in emerald green.
Because that’s what she brought into my life — color. A vibrant peace. A living grace.
Explore the unmatched luxury of love!
A crafted love letter by Syed Murshad Ali Shah to Noor Khan. It was my way of showcasing my love through my skill.
The Tiara – $14,399
She is my crown. She is my Noor.
This tiara, the star of the collection, bears the number 14399 — a number that lives in my soul. 143 — for “I love you.” 99 — her birthdate, the 9th of September.
There is no more perfect number to rest atop her head.




The Ring – $1,094
The day I designed this ring, we were 1,094 kilometers apart.
Yet in that moment, I felt closer to her than I had ever felt to anything in this world. That distance no longer separated us — it defined our connection. So I gave it a shape: a circle of 925 silver, wrapped in 18k gold, carrying the silent weight of longing.




The Earrings – $2,003
She was born in 2003. I was born in 2003. This year hold the root of our existence, our pairing — like earrings, they are two, but they belong together.
Priced at $2,003, they whisper our beginnings. One earring for her. One for me. Together, we make sense.




The Bracelet – $5,098
I counted.
5,098 times I told her “I love you.” Each time, my hands typed those words with devotion, desperation, and truth.
This bracelet binds those hands. Not in chains, but in gold — to remember that every message I sent, every word I wrote, every emotion I dared to express, came from these fingers… and from my heart.




The Necklace – $11,009
How do you spell Noor without using letters?
You see, 11 is simply the letter N with one more line. 00 – her twin vowels. 9 – the closest curve to an R my mind could find.
So this necklace, close to the heart, spells her name in my own secret way.




Why 925 Silver, Not Gold?
Because love isn’t measured in karats.
Gold and platinum may be precious, but they do not hold stories. I chose 925 silver as the foundation because silver, like our love, is timeless and quietly resilient. And yes, each jewel is coated in 18k gold — because even humble beginnings deserve a crown.
Why These Prices?
People may ask: “Why these prices? Why not base it on the market?”
But how do you price a memory?
Each number is a diary entry. A timestamp. A line from a poem that only she and I can understand. This collection wasn’t priced by cost, but by meaning — not for what they’re made of, but what they’re made for.
A Limited Story
Only 143 pieces of each jewel exist in the world. Because some love stories aren’t meant to be mass-produced.
They are for the few who still believe in magic. Who understand that jewelry isn’t just to be worn — it’s to be felt.
This is The Noor Collection.
This is our love — and now, a part of it can be yours.