Description

The Noor Necklace is where elegance meets emotion — a piece that wraps around the neck not just in gold, but in meaning.

Crafted from 925 sterling silver and richly plated in 18k gold, this necklace draws its design from the breathtaking beauty of Mughal jali architecture — intricate, timeless, and rooted in legacy. The curved motifs speak softly of tradition, while the delicate zircon teardrops that hang from every arch shimmer with unspoken sentiment.

But what truly sets this piece apart is its meaningful pricing — $11,009. To many, it may seem like just a number. Yet to the designer, it spells her name: 11 for N, 00 for the double ‘o’, and 9 for R. Together, they form “Noor,” not in letters, but in love.

As your fingers trace the filigree and your eyes follow the drop of each zircon, you’ll feel what this necklace was meant to express — that sometimes, love doesn’t need words at all.

Moreover, it honors the culture and character of the woman who inspired it. A Pakhtoon woman of profound grace and modesty, she remains unseen in public — and so too do the models in this campaign, each draped in a black abaya, faceless yet deeply expressive.

Photographed against an emerald green backdrop, The Noor Necklace radiates the very color she brought into his life — deep, calming, eternal.

This is not just jewelry. This is remembrance. Reverence. A name worn close to the heart.

For the wearer who believes in timeless tradition, sacred symbols, and love spelled through silence — The Noor Necklace is waiting.